• 2nd Camera Unit

Umbro x Pretty Green 'Feel the Noise'

Umbro x Pretty Green. Directors cut of 'feel the noise' film.

By the time Britpop exploded in the mid-90s, sport, music and fashion had become a holy trinity. Your taste in music, much like your choice of a football team, was both a form of individual expression and a way to feel part of something greater. ⁠

We were asked by Iconic British brands Umbro and Pretty green to encapsulate this ethos to coincide with their 90's inspired collaboration launch.

Agency - @haustencreative
Production Company - ☝️
Producer - @andrehs
Director/edit - @willdohrn
DP - @gwilym88
1st AC - @bighen
Production Assistant - @lucyproducy
Hair - @romsartipi
Music - Eagulls - Tough luck
Models - @montellmartin
@georgekniight .